The vacation rental industry is rapidly changing, and property managers who want to stay ahead of the curve are increasingly turning to virtual reality (VR) technology. VR allows property managers to give potential renters a realistic preview of what their vacation experience will be like, helping to create an emotional connection and increase excitement about the booking. VR can also be used to help renters search for the perfect rental property, as well as to enhance their experience once they arrive on vacation. As VR technology becomes more sophisticated, it is expected to play an even bigger role in the vacation rental industry. Property managers who are early adopters of this transformative technology will be well-positioned to succeed in the coming years.